CES 2018

TCL CES 2018

TCL, the Fastest-Growing TV Brand in America, is proud to offer a range of smart TVs that put a whole new level of home entertainment within reach. TCL integrates the sleekest design, cutting-edge technology, and the largest library of streaming content into high-quality yet affordable products. Recently winning numerous awards, TCL’s Roku TVs are perfect for those who want to enjoy all of their favorites shows, movies and sporting events on their own time. 

Last year, TCL introduced premium TVs with Dolby Vision™ high-dynamic range (HDR) technology and the Roku™ OS, merging superior picture quality with the industry’s best smart TV experience - with thousands of channels and 500,000+ movies and TV episodes.

In 2018, TCL is excited to build on its award-winning TCL Roku TVs with Dolby Vision HDR with two new lines - the 5-Series and 6-Series - to deliver outstanding performance at an incredible value. Plus, we're excited to enter an all-new product category with the TCL Alto line of audio products that will help anyone get even more from their home theater.

6-Series CES


Powerful Performance

TCL's 6-Series combines stunning 4K HDR picture performance and the award-winning Roku TV smart platform in a bold, brushed metal design for a superior TV experience. Dolby Vision delivers greater brightness and contrast, as well as a fuller palette of rich colors. With TCL’s Contrast Control Zones™, image contrast individually optimized across up to 120 zones to yield striking contrast between light and dark areas. The 6-Series models' iPQ Engine™ provides precise color replication and HDR Pro Gamma™ to significantly improve HDR performance in any setting.

The 6-Series also features Wide Color™ with NBP Photon™ technology for even more realistic colors and performance closer to the limits of human vision. Powerful picture performance is complemented by the Roku OS with the most streaming content available and seamless access your cable box, Blu-ray player, gaming console, and other devices without flipping through inputs or complicated menus.

The 6-Series will be available in 55- and 65-inch models this Spring.

5-Series CES


Premium Picture

TCL's 5-Series marries superior 4K UHD picture quality with Dolby Vision HDR for a stellar imaging experience. The 5-Series HDR Dynamic Contrast technology uses information embedded in the Dolby Vision content to optimize every scene for an accurate display of details in the bright and dark areas simultaneously, unlike other HDR formats that have a set brightness level for all content. The 5-Series models' iPQ Engine provides precise color replication and HDR Pro Gamma to significantly improve HDR performance in any setting.

The 5-Series also comes packed with Natural Motion 240 technology for smooth action (55", 65" only), Wide Color with NBP Photon technology for exceptional colors, brighter highlights, and increased contrast, as well as the award-winning Roku TV smart platform providing seamless access to over 500,000 movies and TV shows through a simple, intuitive interface.

The 5-Series will be available this Spring with sizes ranging from 43- to 65-inches.


More Premium Content with TCL Roku TV

The all-new 6-Series and 5-Series are part of the award-winning TCL Roku TV family. TCL Roku TV is the first smart TV to put all your entertainment favorites in one place, allowing seamless access to broadcast TV, thousands of streaming channels, your gaming console, and other devices all from your personalized home screen. And, with more than 500,000 streaming movies and TV episodes, plus the best selection of music, sports, news, and more, TCL Roku TV is the perfect addition to any home theater.

Immersive Entertainment. Powered by Voice.

TCL is also excited to introduce the Alto Smart Soundbar with Roku Entertainment Assistant. This new soundbar will make adding great sound to a TCL Roku TV a breeze. Plus, it will feature the new Roku Entertainment Assistant built-in, allowing for seamless voice control of Roku devices in the home. Launch podcasts, movies and TV shows from your favorite services with a simple voice command.

The TCL Alto Smart Soundbar with Roku Entertainment Assistant will be compatible with any TV, but the experience will be even better when combined with TCL Roku TVs. By extending always-on voice and audio capabilities to the TV for more control and entertainment functionality, you'll enjoy a more immersive and convenient home theater.

Look for the new TCL Alto Smart Soundbar late 2018.

TCL Alto Smart Soundbar CES